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Valera Hair Straighner Swiss X Pulsecare, 5 heat settings, Temp to 230 C, Ceramic coating with tourmaline. Thermo insulating cap and pouch – 101.20/I
36.526 BHD- Pulse Frequency System: With Pulse Frequency System 200 Sensor Controls Per Second For Total Temperature Management
- 5 Temp Settings : Electronical Temperature Regulation With 5 Settings From 120°C To 230°C (250°F – 450°F) You Can Find Perfect Temperatuer For Your Hair Type And Texture.
- Compact Design: Slim, Rounded And Compact Design For Easy Handling And Precise Styling.
- Floating Plates: Effortlessly Glides Through Hair For Optimal Styling.
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Valera Hair Straighner Swiss X Thermofit – Adaptive Heat Control, Ultra-fast heat up, temp to 230 C, 5X ceramic coating, cool-touch tip, Thermo insulating cap – 101.03
20.650 BHD- Adaptive Heat Control: Adjusts The Heat According To Your Hair'S Needs For Optimal Styling Without Causing Damage.
- Compact Design: Slim, Rounded And Compact Design For Easy Handling And Precise Styling.
- Ceramic Coating With Tourmaline: Protects Hair From Heat Damage.
- Ultra-Fast Heat-Up Time: Allows You To Style Your Hair In Minutes. Temperature Up To 230°C: Suitable For All Hair Types.
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Pro Shine Argan Care Hair Straightener & Curler | Argan Oil Infused Ceramic Plates | Anti-Frizz Shine | LED Display | 180°C–230°C | Auto Shut-Off | 3m Professional Cord – 05316-027 Balck
17.962 BHD- Argan Oil-Infused Ceramic Plates Specially designed ceramic plates infused with nourishing argan oil glide effortlessly through hair, reducing frizz, sealing in moisture, and adding natural shine while protecting strands from excessive heat damage.
- 2-in-1 Styling Tool for All Hair Types Create sleek, straight styles or glamorous curls with one versatile tool. Ideal for fine, thick, curly, or wavy hair, it delivers professional results for all hair lengths and textures at home or in the salon.
- Adjustable Temperature with LED Display Easily control the heat from 180°C to 230°C to suit your hair type and desired style. The built-in LED display ensures accurate temperature settings for safe and effective styling every time.
- Enhanced Safety Features Equipped with a dual-safety fuse and 60-minute auto shut-off to prevent overheating, giving you peace of mind while styling. Perfect for busy mornings or on-the-go touch-ups.
- Professional 3m Swivel Cord & Hanging Loop Enjoy tangle-free movement with a 3-meter salon-length swivel cord, giving you maximum flexibility while styling. Built-in hanging loop offers easy storage and keeps your space organized.
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-32%CRR634 Infrared Ionic Hair Straightener, Professional Ceramic Flat Iron with Adjustable Temperature, Frizz-Free Styling, Auto Shut-Off & Overheat Protection, Lock Function, 2 Years Warranty
Original price was: 41.048 BHD.28.028 BHDCurrent price is: 28.028 BHD.- Next-Gen Styling Tech – Infrared + ionic technology seals in moisture, fights frizz, and keeps hair healthy while you style.
- Heat Your Way – Adjustable temperature from 100°C to 230°C with precise digital control for every hair type.
- Smooth Glide Plates – Pro-grade ceramic floating plates for even heat and snag-free, silky results.
- LED Precision – Clear LED display shows your exact heat setting so you’re always in control.
- Style Without Strain – Ergonomic, lightweight design with easy controls for comfortable, all-day styling.
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Electric Hair Straightener Digital display EH-HV31-P422 pink
41.048 BHD- Ion Conditioning
- 3D Flexible Floating Plates with uniform press design
- LED Display
- 6 Temperature Settings (130-210 °C)
- Travel/Storage Lock
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Electric Hair Straightener Digital display Green EH-HV31-G422 green
41.048 BHD- 3D Flexible Floating Plates with uniform press design
- LED Display
- 6 Temperature Settings (130-210 °C)
- Travel/Storage Lock
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-13%Smooth Ceramic Hair Straightener with 200°C High Heat, Fast Heat-Up, Lightweight Design, Floating Plates for Sleek and Shiny Styling – For All Hair Types – ST241SDE black
Original price was: 24.556 BHD.21.266 BHDCurrent price is: 21.266 BHD.- Smooth Ceramic-Coated Plates: Glide effortlessly through the hair to reduce frizz and deliver a sleek, polished finish with every use
- High Heat Performance: Reaches up to 200°C for fast, effective straightening—ideal for managing all hair types, from fine to thick
- Quick Heat-Up Time: Heats up in seconds, so you can style quickly and efficiently even on busy mornings
- Lightweight & Travel-Friendly: Compact design makes it easy to handle and perfect for styling on the go or packing in your travel bag
- Floating Plate Technology: Ensures even pressure across the hair for consistent straightening results without snagging or pulling
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-42%Straightener
Original price was: 65.114 BHD.37.982 BHDCurrent price is: 37.982 BHD.- Smooth 28mm floating ceramic plates with flexible springs adapt to all hair types, lengths, and textures for even styling.
- Advanced heat technology heats up quickly and distributes heat evenly between 130°C and 230°C (265°F – 450°F).
- Rounded edges enable easy curling while preventing snagging and tugging for smooth styling.
- Ionic technology seals cuticles, adds shine, and reduces flyaways, leaving hair silky and long-lasting.
- Lightweight and portable with a professional 2.5m swivel cord, powerful 45W motor, and auto shut-off after 1 hour for safety.
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-43%Cosmos Styler Smooth Sleek Hair Straightener with 25mm Ceramic Plates, Fast Heating with 3 Heat Settings 180–235°C, Multi-Voltage Use, (ST260SDE) Grey
Original price was: 65.772 BHD.37.744 BHDCurrent price is: 37.744 BHD.- Salon-Smooth Results at Home Achieve flawless, smooth hairstyles with the BaByliss Cosmos Styler straightener, designed to deliver long-lasting smoothness, enhanced shine, and a professional-quality finish.
- Effortless Glide Ceramic Plates Ultra-smooth ceramic plates glide easily through hair, helping reduce frizz and leave hair looking sleek, polished, and well-groomed.
- Adjustable Heat for All Hair Types Choose from three heat settings—180°C, 200°C, and 235°C—making it suitable for fine, medium, or thick hair. Fast heat-up allows quick and efficient styling.
- Ideal for Home & Travel Use Designed for everyday styling at home or while traveling, featuring multi-voltage compatibility and a heat protection mat for added convenience and safety.
- Intelligent & Safe Design Equipped with automatic shut-off for peace of mind, a 2-meter power cord for flexible movement, and backed by a 3-year warranty for long-term reliability.
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-18%Titanium Shine Hair Straightener 24mm Titanium Ceramic Plates with Ionic Technology, 5 Heat Settings 150–230°C, Fast Heating, Multi-Voltage Use, (ST620SDE) Gray
Original price was: 65.772 BHD.54.236 BHDCurrent price is: 54.236 BHD.- Effortless Glide with Titanium Ceramic Plates Advanced titanium ceramic gliding plates move smoothly through hair, minimizing pulling and breakage while delivering sleek, salon-ready results with enhanced shine.
- Fast & Even Heat Performance Powered by an Advanced Ceramicsâ„¢ heating system, the straightener heats up quickly and maintains consistent temperature for smooth, long-lasting styles.
- Adjustable Heat for All Hair Types Choose from 5 digital temperature settings ranging from 150°C to 230°C, ideal for fine, normal, thick, or textured hair and different styling needs.
- Ionic Technology for Frizz Control Integrated ion technology helps reduce static and frizz, seals in moisture, and leaves hair smoother, shinier, and healthier with every pass.
- Intelligent Design for Everyday Use Designed for safe and convenient styling with multi-voltage support, automatic shut-off, a clear digital display, a heat protection mat, and a 3-year guarantee for peace of mind.
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Titanium Shine Hair Dryer with Diffuser, Powerful Compact Ionic Hair Dryer for Fast Drying, 1600W Digital Motor, 3 Heat 3 Speed Settings, Cold Shot, D6200DSDE Silver
64.596 BHD- Ultra-Fast Drying Performance High-speed 1600W digital motor delivers powerful, concentrated airflow for fast drying and precise styling, helping achieve salon-quality results at home.
- Compact Ergonomic Design Lightweight and well-balanced construction reduces arm fatigue and offers comfortable control, making everyday styling easier and more efficient.
- Custom Heat & Speed Control Choose from 3 heat settings and 3 airflow levels to suit all hair types, from fine and delicate to thick and textured, with a cold shot to set styles.
- Ionic Technology for Frizz Control Advanced ion technology smooths the hair cuticle, reduces static and frizz, and enhances natural shine for healthier-looking hair.
- Styling Attachments Included Includes a large diffuser to enhance natural curls and a narrow concentrator nozzle for precision styling, plus a removable rear filter and 2.2m cord.
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-39%Smooth Control 235 Hair Straightener | Quartz-Ceramic Plates for Sleek Finish | Auto Shut-Off | Rapid Heating | Extra Long Plates | 3m Long Swivel Cord | 13 Heat Settings Up to 235°C (ST298SDE) Black
Original price was: 47.642 BHD.29.232 BHDCurrent price is: 29.232 BHD.- Professional-Grade Styling: Enjoy salon-quality results with adjustable temperature settings up to 235 degrees Celsius, catering to diverse hair types and textures, ensuring optimal heat control for flawless styling.
- Enhanced Safety Features: Equipped with automatic shut-off, this straightener ensures complete safety during your styling routine, offering peace of mind.
- Advanced Ceramic Technology: Crafted with high-quality ceramic material, the straightener ensures even heat distribution and a smooth glide, leaving hair perfectly styled without damage, reducing frizz and enhancing shine.
- Versatile Styling Options: From sleek and straight to subtle waves or curls, this straightener offers versatility in styling options, catering to various hair styling preferences.
- Compact and Travel-Friendly: Its sleek design and compact one-size build make this straightener perfect for travel, ensuring you can achieve salon-quality results wherever you go.
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-12%24mm Nano-Ceramic Hair Straightener with Ionic Technology, Fast Heat-Up, Smooth Glide Plates, and Adjustable Temperature Settings – ST394SDE Black
Original price was: 49.280 BHD.43.386 BHDCurrent price is: 43.386 BHD.- The 24mm nano-ceramic plates glide effortlessly over the hair, delivering sleek, straight results with minimal effort and maximum shine
- Ionic technology helps reduce frizz and static while enhancing shine, leaving your hair smooth, soft, and more manageable after every use
- The fast heat-up function allows you to start styling within seconds, making it ideal for busy mornings or quick last-minute touch-ups
- With adjustable temperature settings, you can easily customize the heat level to suit your specific hair type and styling needs
- The lightweight and ergonomic design ensures comfortable handling and better control, even during longer styling sessions
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Hair Straightener | 45W Ceramic Coated Plates for Smooth Styling | LED Light Indicator | Cut-Off Temperature Control | Anti-Slip Handle with Lock | 220–240V, 50/60Hz | Personal Care Appliance | SHS-2095 Black/Red
6.180 BHD- Versatile Hair Styling: Powered by a versatile 45w motor, this compact hair straightener enables the user to get perfect straightened hair within minutes. It is a small yet powerful tool for getting salon-like styling at home.
- Construction & Design: This hair straightener for women has a ceramic coated plate; that helps in the even distribution of heat and prevents hair damage. The textured anti-slip handle is convenient to hold and get locked when not in use for easy storage.
- Safe Hair Straightening: This hair styling tool is suitable for all types, textures, and hair lengths. It has an inbuilt temperature control mechanism that cuts off the power supply to prevent overheating and damage to hair.
- Perfect Gift: Surprise your beloved mother, spouse, friend, fiancé, and sister with the gift of this ceramic plate hair straightener. It is an economical and useful gift for women on any occasion.
- Product Specification: Sonashi hair straightener is energy efficient and runs on standard 220-240V, 50/60Hz. It is ideal for personal and professional use.
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Hair Straightener – Max Temperature up to 230°C | Ceramic Coating Plates | PTC Heating On/Off Switch | Temperature Control with LED Display | 360° Swivel Cord | 80W, 220–240V, 50/60Hz | SHS-2096 black
8.715 BHD- Max Temperature Upto 230°C / Ceramic Coating Plate
- PTC Heating / On/Off Switch
- Temperature Control With Led Display
- 360 Degree Swivel Cord
- 220-240V ~ 50/60Hz 80W
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-64%Professional Hair Straightener With Max Temperature Upto 230°C Sleek Design With Ceramic Coating Plate And 360° Swivel Cord Adjustable Temperature Settings For Versatile Styling Black
Original price was: 21.266 BHD.7.742 BHDCurrent price is: 7.742 BHD.- Max Temperature Upto 230C / Ptc Heating
- On/Off Switch / Ceramic Coating Plate
- One Hour Auto Shut Off / 360 Swivel Cord
- Ac 220 - 240V/ 50-60 Hz / 55W
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-59%2in1 Hair Curler And Straightener with Ceramic Coated Barrel LED Display 360 Swivel Cord On And Off Switch Hair Styling Tool Curler Straightener with Power 45W 300grams SHC-3005 Pink 300grams
Original price was: 24.556 BHD.10.178 BHDCurrent price is: 10.178 BHD.- ULTRA FAST HEATING: The ceramic coating barrel combined with PTC heating plates, the hair iron ensures instant heating and resists unwanted wrinkling or overheating of your hair. Suitable for use on all hair types, the iron leaves you with silky straight hair and lustrous curls in no time
- EASY TO USE: The ergonomically designed curler and straightener offers a stable hold and enable easy maneuvering for the user. The 360° tangle-free cord prevents snagging, while the temperature control switch helps you achieve desired results without damaging your hair
- TRAVEL-FRIENDLY TOOL: Ditch the hassle of carrying a hair iron straightener and curler separately with the two-function curler flat iron. Ideal for on-the-go grooming, this accessory provides you with dual hair styling functions and helps save your time and space
- PRODUCT SPECIFICATIONS: SONASHI hair iron offers utmost convenience and is available in two spectacular shades – Pink and Black. Power Supply: 220-240 V/50-60 Hz/45 W
- Push Button To Switch Option / 360 Swivel Cord
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-33%Satin Hair 1 Airstyler AS110 Black
Original price was: 23.408 BHD.15.680 BHDCurrent price is: 15.680 BHD.- Roll-out function prevents tangling
- 2 temperature/airflow settings
- Even heat distribution
- Cable 2 meter
- Power: 200 watts
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-63%Curl Revolution RECI606
Original price was: 76.160 BHD.28.322 BHDCurrent price is: 28.322 BHD.- Instant curl technology
- Creates gorgeous curls , 230°C high heat
- Digital temperature display
- Ceramic and ionic technology to prevent frizz and keep hair looking and feeling healthy
- Ergonomic handle is comfortable to hold and use
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-59%2in1 Hair Curler And Straightener with Ceramic Coated Barrel LED Display 360 Swivel Cord On And Off Switch Hair Styling Tool Curler Straightener with Power 45W 300grams SHC-3005 Grey/Black 300grams
Original price was: 24.556 BHD.10.178 BHDCurrent price is: 10.178 BHD.- 2-IN-1 HAIR STYLING IRON: Now straighten or curl your beautiful locks without having to use two different appliances with the 2-in-1 hair iron by SONASHI. Switch from a flat iron hair straightener to a professional curling iron by using a button with this no-fuss styling companion and create superb hairstyles.
- ULTRA FAST HEATING: The ceramic coating barrel combined with PTC heating plates, the hair iron ensures instant heating and resists unwanted wrinkling or overheating of your hair. Suitable for use on all hair types, the iron leaves you with silky straight hair and lustrous curls in no time.
- EASY TO USE: The ergonomically designed curler and straightener offers a stable hold and enable easy maneuvering for the user. The 360° tangle-free cord prevents snagging, while the temperature control switch helps you achieve desired results without damaging your hair.
- TRAVEL-FRIENDLY TOOL: Ditch the hassle of carrying a hair iron straightener and curler separately with the two-function curler flat iron. Ideal for on-the-go grooming, this accessory provides you with dual hair styling functions and helps save your time and space.
- PRODUCT SPECIFICATIONS: SONASHI hair iron offers utmost convenience and is available in two spectacular shades – Pink and Black. Power Supply: 220-240 V/50-60 Hz/45 W.
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-24%Hair Styler With 8 Attachments, Curler, Straightener And Dryer, Soft Pouch Eh Ka81 White
Original price was: 33.796 BHD.25.648 BHDCurrent price is: 25.648 BHD.- 360-degree rotatable power cable to prevent twisting and tangling
- Offers special attachments for effective hair straightening from roots
- Brush for fine tearing and styling in 2 speeds
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-53%Keratin Protect Auto Curler RECI8019
Original price was: 55.384 BHD.26.278 BHDCurrent price is: 26.278 BHD.- 3/4 Inches Barrel Chamber Curler : Creates Tight or Loose Curls
- Ceramic Barrel to Reduce Damage
- Two Way Auto Curl Technology : The barrel rotates in either direction, letting you choose the direction of your curls : to the front or the back
- 450 Degree Fahrenheit Salon High Heat with 7 Heat Settings
- 450 Degree Fahrenheit Salon High Heat with 7 Heat Settings
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H.STYLER AS 720 , Steam & Style Pro, 2 Styler & Volumizer attachments, 700 Watts Black
35.952 BHD- Ionic technology provides superior performance to tame frizz for healthy smoothness and shine
- Seamless bristles guarantee a gentle glide through your hair, without damaging the cuticle
- 2 heat/ airflow settings for personalised styling and a cold shot to set your style
- Even heat distribution helps to prevent overheating and protects your hair from drying out
- Two styling attachments allow you to create a variety of salon looks at home
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-45%Hair Curler | Auto Curling Technology For Effortless Curls | Optimum Ionic And Ceramic Technology | Fast And Efficient Curling Performance & Salon-quality Results At Home | C1600SDE Silver
Original price was: 52.584 BHD.28.770 BHDCurrent price is: 28.770 BHD.- Lets you quickly and effortlessly create beautiful curl
- LCD display allows precise temperature control for perfect curls
- Powerful heating system ready to use in seconds with ultra-fast heat recovery
- Temperature settings is 3 and timer settings is 3
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-65%Curl & Straight Confidence RES6606
Original price was: 95.438 BHD.32.970 BHDCurrent price is: 32.970 BHD.- Five variable temperature settings 150-230C with digital display
- Create Curls, Waves and Straightens easily
- Ultra Smooth Advanced Ceramic coated floating plates infused with anti static
- Ceramic and ionic technology to prevent frizz and keep hair looking and feeling healthy
- Ergonomic handle is comfortable to hold and use
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-55%2 in 1 Hair Straightener And Crimper With Ceramic Coating Plates Crimper Plate For Perfect Waves PTC Heating LED Indicato Lock Function On And Off Switch Temperature Control Suitable For All Hair Types SHS-2082 White/Gold 33cm
Original price was: 24.556 BHD.11.116 BHDCurrent price is: 11.116 BHD.- Construction & Design: This sleek and compact hair straightener and crimper come with a 360-degree swivel cord that makes it easy to maneuver. This hair straightening machine has ceramic plates. These plates help to minimize hair damage and loss of hair moisture
- Temperature Control: This hair straightener/crimper is outfitted with a PTC heating system and a temperature control system. It helps to prevent damage to the hair by overheating plates. The on/off light indicator helps reduce the chance of accidental touch and burnt fingers
- Safety Features: This hair crimper automatically shuts off after one hour. It helps to protect the machine from overheating and helps increase its longevity. The lock function makes it easier to store and also protects the plate from wear and tear when not in use
- Product Specifications: This dual hair styler works efficiently with a power input of AC 220 - 240V, 50-60Hz. It is available in classic white and gold color combinations
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-61%4in1 Hair Styler With Detachable Thermal Brush Curler Clip And Big Roller Brush HighCareCoolOff Adjustable Settongs 360 Degree Swivel Cord With Hanging Function SHS-2086 White 32cm
Original price was: 19.614 BHD.7.728 BHDCurrent price is: 7.728 BHD.- Durable Hair Styler: This hair styler is the ultimate styling tool that helps you achieve a voluminous and silky hairstyle with ease. The hair styler comes with a detachable thermal brush that reduces frizz and evenly distributes the heat throughout the hair
- Different Operation Setting: The hair styling tool has four setting modes – cool/high/care/off that helps to regulate the heat efficiently. It is a crucial addition to ensure outstanding results along with minimal damage to the hair
- Construction & Design: The hair styler has a circular body that is convenient to hold and gives optimum control over the machine while hair styling. The simple on/off push button helps cut off power and makes it easy to control the heat
- Product Specifications: Sonashi Thermal Brush Hair Styler works without glitches on the standard power supply of 220-240V, 50/60Hz. Its powerful 800W ensures quick heating for faster and efficient styling
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-18%Ht 80 Professional Hot Air Brush | 2-In-1 Drying And Styling | Ion Technology For Frizz-Free, Smooth And Voluminous Hair
Original price was: 34.454 BHD.28.364 BHDCurrent price is: 28.364 BHD.- Rotating hot air brush for volume and smooth waves.
- Right and left rotation at the touch of a button - for easy and fast styling.
- Integrated ion function - for smooth and shiny hair.
- 2 interchangeable attachments for a versatile styling, curling brush, soft, smooth curls and waves.
- Thermo brush volume, fullness and momentum.
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-42%AS136E 1000 Air Styler | Adjustable 2 Heats + Cool Setting | Ionic Technology For Frizz Free Hair | FREE Conical Curling, Volumizing & Precise Drying Attachment With Heat Pouch – Purple
Original price was: 42.686 BHD.24.780 BHDCurrent price is: 24.780 BHD.- BaByliss AS136SDE Air Styler, 1000W, Smoothing paddle brush
- Multi-Functional Attachments: This set includes a smoothing paddle brush, conical curling attachment, volumizing attachment, and precise drying attachment. Whether you want sleek straight locks or bouncy curls, this styler has you covered.
- Adjustable Heat Settings: Customize your styling experience with two heat settings and a cool setting to suit your hair type and desired look. Ionic technology helps to control frizz, leaving your hair smooth and shiny.
- Professional Quality: Crafted with high-quality ceramic material, the BaByliss Air Styler ensures even heat distribution for consistent results. The 2.5m salon-length cord provides flexibility and ease of use during styling sessions.
- Convenient Heat Pouch: Keep your styler safe and organized with the included heat pouch. Perfect for travel or storage, this pouch ensures your styler is always ready to use whenever you need it.
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-46%Hair Curler | 25mm Barrel For Versatile Styling | 6Temperature Settings For Customization &Rapid Heat-up Time | Ceramic Coating For Smooth Curls With Advanced Temperature Control | C451SDE Pink/Black
Original price was: 34.454 BHD.18.564 BHDCurrent price is: 18.564 BHD.- Quartz-Ceramic Barrel: Enjoy versatile styling possibilities by BaByliss C451SDE Hair Curler with its 25mm large barrel that easily creates smooth, defined curls, adding a touch of elegance to your look
- High Temperatures: Experience rapid and efficient styling with high temperatures, reaching up to 210°C, ensuring fast and professional results in no time
- Advanced Ceramics Heating System: Designed for swift heat-up, the advanced ceramics heating system guarantees quick and consistent performance, allowing you to style your hair efficiently
- 6 Digital Heat Settings: Tailor your styling experience with 6 digital heat settings, catering to various hair types and styling needs From delicate to thick hair, achieve your desired look effortlessly
- Auto Shut Off & Swivel Cord: Equipped with an auto shut-off feature for safety and a 25m swivel cord for flexible maneuverability, ensuring convenience and peace of mind during your styling sessions
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-63%7000 Series Straightener BHS732/03, 2 Years Warranty Teal Metallic
Original price was: 126.350 BHD.47.376 BHDCurrent price is: 47.376 BHD.- ThermoShield technology lets you style with less heat damage. Its' sensor regulates the temperature so that from root to end, your hair gets the ultimate even styling it deserves.
- Smooth plates help the straightener glide smoothly through the hair, so you can spend less time styling and more time enjoying the same great result.
- 35% smoother plates with floating technology for gentle gliding with every stroke. The advanced ceramic floating plates move to adjust the pressure on the hair. This ensures even heat and pressure on the hair for good styling performance.
- The straightener uses ceramic plates infused with argan oil to make styling fast and effortless, with a gliding action that feels as silky smooth as your hair looks.
- The straightener has a fast heat-up time, being ready to use in 30 seconds.
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-30%Revlon long lasting curling Iron. 30 second heat up, 20 heat settings, variable heat upto 200C for faster styling
Original price was: 24.556 BHD.17.304 BHDCurrent price is: 17.304 BHD.- Ideal to create huge curls and waves and locks in curls for long lasting styles.
- 32mm barrel with rose gold technology: combines gold and copper for without equal styling surface to create longer-lasting styles.
- 20 warmth settings for actual regulate for all hair sorts.
- Long cool tip for simple grip and styling comfort.